Lara is a third-generation entrepreneur and avid poker player. An injury ended her career in emergency medicine in 2004, leading her to transform her poker hobby into a profession. She returned to school, graduated with an AA in Business from Santa Monica College, and opened a dealer training school that eventually became an event company. Her medical background makes her unflappable during the execution of poker events. She currently heads up The Poker People’s marketing efforts while also overseeing the sales team. A hands-on owner, Lara is often found running events out of the Los Angeles office. She shares owner duties with Co-Founder Pamela Laurie, who runs the Las Vegas office. When not running a poker company or playing poker, Lara enjoys traveling the world with her wife of 28 years.